FULL SET BUILD

90min CONTINUOUS SHOT

LIVESTREAM FEATURE FILM

Otto's Pet Rock Movie

An unexpected full length feature film with an unlikely star, streamed live on Facebook.

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Brief

To cut through a Minions saturated world for their next movie we needed something totally fresh - that fans didn’t even know they needed to see.

Idea

Our spin-off feature film for a brand new character was a (slow) day in the life of Otto’s Pet Rock made for a chill 70s vibe screensaver.

Execution

Filmed in one 90-min shot on our Gru’s house set with wind, lighting, smoke and rain effects. Promoted just like a ‘real’ movie across owned channels.

Brief

To cut through a Minions saturated world for their next movie we needed something totally fresh - that fans didn’t even know they needed to see.

Idea

Our spin-off feature film for a brand new character was a (slow) day in the life of Otto’s Pet Rock made for a chill 70s vibe screensaver.

Execution

Filmed in one 90-min shot on our Gru’s house set with wind, lighting, smoke and rain effects. Promoted just like a ‘real’ movie across owned channels.

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