24 territories

Modular executions

Multiple photo ops

Team Hobbs or Shaw? Pick a side

Immersive Hobbs V Shaw screening experience including tattoo parlours, boxing MCs and a split red carpet for audiences to show their allegiance.

Request Case Study

Brief

Build hype and fuel competition to amp up the excitement for the showdown between two enemies from the Fast & Furious franchise at special screening events.

Idea

Taking inspiration from fight nights we played the two leads against each other for audiences to support their favourite, with Dwayne and Jason trash-talking all the way.

Execution

Our LA gym versus London pub zones offered punch bags to muscle cars, themed snacks to even a divided screening room, with an MC hyping the combative crowd.

Brief

Build hype and fuel competition to amp up the excitement for the showdown between two enemies from the Fast & Furious franchise at special screening events.

Idea

Taking inspiration from fight nights we played the two leads against each other for audiences to support their favourite, with Dwayne and Jason trash-talking all the way.

Execution

Our LA gym versus London pub zones offered punch bags to muscle cars, themed snacks to even a divided screening room, with an MC hyping the combative crowd.

No items found.